Mississippi Valley Radio Acquires 17 stations in the Paducah DMA from Zimmer Radio

FOR IMMEDIATE RELEASE

December 18, 2003

Mississippi Valley Radio has agreed to purchase the assets of the following radio stations in the Paducah DMA from Zimmer Radio Group for $43 Million.*

WCIL-AM, WCIL-FM, WUEZ-FM, WXLT-FM, WOOZ-FM, WJPF-AM, KEZS-FM, KZIM-AM, KGIR-AM, KCGQ-FM, KLSC-FM, KMAL-AM,

KJEZ-FM, KWOC-AM, KKLR-FM, KGKS-FM, KSIM-AM.

The principal shareholder in Mississippi River Radio is Virginia-based Max Media. Rust Communications will invest in up to 20% of the equity of Mississippi River Radio.

Bill Lytle, Bob Maccini and Stephan Sloan of Media Services Group represented the seller in this transaction.

* Pending FCC Approval

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